Professional Development: Design Thinking in Action

Professional Development: Design Thinking in Action

Wednesday, October 30, 2019 (9:00 AM - 5:00 PM) (EDT)

Description

INSTRUCTOR:

Nan Ives

ABOUT THIS COURSE:

Design Thinking is not just a buzzword or the latest fad. It's one of the most effective tools big brands use to build unforgettable experiences for their customers. It's a human-centered, prototype-driven process that helps you frame the right problem, generate a broad range of innovative ideas on how to solve it, and quickly build prototypes to test and learn about your solution and your customers.

This workshop is very hands-on and activates learning by doing. Participants will learn the concepts of empathy interviewing, synthesizing insights, ideation, and prototyping and will leave with a powerful set of tools to generate innovative ideas for solving the most challenging customer problems.

Pricing

Members: $550
Non-Member: $640
*Tickets are non-refundable.

Publicis Sapient
40 Water Street 16th Floor
Boston, MA 02109
Event Contact
Molly Sullivan
617-262-1100
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