BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P1H
REFRESH-INTERVAL:P1H
CALSCALE:GREGORIAN
BEGIN:VTIMEZONE
TZID:America/New_York
BEGIN:DAYLIGHT
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU
DTSTART:20070101T000000
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:Eastern Daylight Time
END:DAYLIGHT
BEGIN:STANDARD
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
DTSTART:20070101T000000
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:Eastern Standard Time
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261013T150000
DTEND;TZID=America/New_York:20261014T180000
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:PE26: MS7 - In Person - October 13 & 14 - Digital Marketing Analytics:Understanding performance\, diagnosing issues\, and driving insight‑led decisions
DESCRIPTION:This class is designed for those with some data experience and looking to take their skills to the next level.\n\nA practical\, application‑driven series that helps participants use digital data to understand consumer behavior\, diagnose marketing performance\, and make insight‑driven strategic decisions. The course blends marketing strategy\, analytics frameworks\, and hands‑on analysis across major digital channels\, preparing participants to think critically and communicate findings with clarity.\nParticipants move beyond reporting “what happened” to explaining why it happened and what to do next\, using real datasets\, industry tools\, and structured diagnostic techniques. Minimal prior digital marketing experience needed.
X-ALT-DESC;FMTTYPE=text/html:This class is designed for those with some data experience and looking to take their skills to the next level.\n\nA practical\, application‑driven series that helps participants use digital data to understand consumer behavior\, diagnose marketing performance\, and make insight‑driven strategic decisions. The course blends marketing strategy\, analytics frameworks\, and hands‑on analysis across major digital channels\, preparing participants to think critically and communicate findings with clarity.\nParticipants move beyond reporting “what happened” to explaining why it happened and what to do next\, using real datasets\, industry tools\, and structured diagnostic techniques. Minimal prior digital marketing experience needed.
LOCATION:MA
UID:e.1215.1608463
SEQUENCE:3
DTSTAMP:20260824T000110Z
URL:https://members.theadclub.org/eventcalendar/Details/pe26-ms7-in-person-october-13-14-digital-marketing-analytics-understanding-performance-diagnosing-issues-and-driving-insight-led-decisions-1892666?sourceTypeId=Hub
END:VEVENT
END:VCALENDAR
